Design Week is an annual event hosted by the Department of Design at SUNY New Paltz. During the week, there are lectures, workshops and events that reflect the contemporary world of design.
I was asked to develop and implement a visual identity for this event. Taking inspiration from the colorful, geometric shapes of the Bauhaus and the CMYK color mode, I created this design to appeal to concepts that all designers are familiar with. See the full case study here.

The banner used to promote Design Week on the SUNY New Paltz website.

Design Week posts featured on the SUNY New Paltz Design Department Instagram account (@npzdesign)

Photos from Design Week
Design Week posters were hung up all over campus
Design Week posters were hung up all over campus
The opening slide at the Slide Slam presentation
The opening slide at the Slide Slam presentation
The Slide Slam closing slide
The Slide Slam closing slide
Stickers were a huge hit!
Stickers were a huge hit!
Opening slide at Shauna Keating's portfolio workshop
Opening slide at Shauna Keating's portfolio workshop
Slide Slam is the final event during design week, with presentations from professional designers.
Slide Slam is the final event during design week, with presentations from professional designers.
More assets I created for this event
Thank you cards sent to supporters of Design Week
Thank you cards sent to supporters of Design Week
A large banner with all of the Design Week workshops
A large banner with all of the Design Week workshops
A promotional screen that was displayed in the campus Starbucks
A promotional screen that was displayed in the campus Starbucks
The opening slide for the Slide Slam
The opening slide for the Slide Slam
An introductory slide for a workshop held by the Design Club (that I facilitated)
An introductory slide for a workshop held by the Design Club (that I facilitated)
The closing slide for Slide Slam
The closing slide for Slide Slam

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